Sephora Is Giving Away Free Face Masks This Weekend, and There’s No Catch

It’s hard to remember, but it really wasn’t all that long ago that Sephora sales were a rare thing. Before the retailer kicked off its Weekly Wow series featuring regular 50 percent off discounts, you had to rummage through pages of sales sections or drop cash so you could trade in VIB points. Still, the words free and Sephora are rarely heard in the same sentence, with the exception of free samples. But even those tiny packets of product require spending money on something in order to add them to cart. That’s why its latest deal is pretty much unheard-of for the beauty emporium: For one weekend only, Sephora is giving out free face masks. And nope, there’s not a single catch or fine print.

Where most freebies come with a gift with purchase or buy one, get one stipulations, Glamour confirmed with brand reps that all you have to do is get yourself to a Sephora store this weekend (July 27 through July 29) to get a free, regular-size Rose or Pearl face mask from the retailer’s in-house line Sephora Collection. Yes, summer Friday counts as the weekend because Sephora really does get us.

The only challenge—beside peeling yourself off the couch in the dead of summer—is that the lines will no doubt be absurd. When MAC announced it was giving away free lipstick for National Lipstick Day this time last year, Twitter erupted with photos of long waits and stories of supplies being gone in minutes. It’s unclear exactly how limited the quantities will be for Sephora’s Free Face Mask Weekend, but given that the deal is running for a whole 72 hours, it’s likely they’ll be more prepared for the demand.

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If you haven’t yet tried Sephora Collection’s face masks and are wondering if braving the crowds are worth it to walk away only $6 in the green, consider this: They regularly pop up on beauty pros’ must lists thanks to the effective yet affordable serums they’re soaked in. They won’t give you the instant results of, say, one of GlamGlow’s best-sellers, but for cheap sheet masks, they really get the job done. I like to leave the aloe one in the fridge on days my skin is in need of some quick soothing (a game-changer after getting hella sunburned on a recent trip to Hawaii), while the fruit enzymes in the Pineapple mask are super gentle and help exfoliate without zapping your skin dry.

Then again, I once stood in a two-hour line on Black Friday at 3:00 A.M. to get the full DVD set of Sex and the City for $60, so maybe I’m a terrible judge of a good deal. I’ll let you make that call. So just in case you’d rather skip the wait and shop online (or want to pick up a few extra masks in addition to the Rose or Pearl freebie if you do hit up the store), here are a few of our favorites worth nabbing.

If you want something hydrating:

If you want to soothe redness:

If you’re looking to mattify oily skin:

If you need gentle exfoliation:

If you want to brighten and moisturize:

If you want brighter, more luminous skin:

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